He Yi recently spoke out about growing confusion over employees’ involvement in token projects. She focused on how staff should participate in community‑driven crypto initiatives.
Speaking publicly, He Yi stressed that Binance’s official Twitter account can post freely and use any style it chooses. However, she made it clear that employees are strictly prohibited from taking part in issuing or promoting any token projects.
Freedom of Expression vs. Misinterpretation
The statement comes as more people launch coins or hype campaigns tied to Binance’s social posts or He Yi’s comments. Many of these efforts happen without any involvement or approval from the company. He Yi cautioned investors that misinterpretation of these communications can create unnecessary risks.
He Yi clarified that calls for employees to innovate and experiment apply only to their day‑to‑day work inside Binance. They do not cover launching coins or promoting investments. She explained that community members sometimes take official posts or statements out of context to launch unrelated token projects, leading to confusion in the market. This illustrates a broader challenge in crypto: digital communication spreads rapidly, and any public statement can be interpreted in unexpected ways.
币安的官推用什么称呼自己,发帖的风格,是他们的日常工作的自由,但币安的员工不能参与任何代币项目的发行与推广。目前社区以币安官推、我的言论、发帖中截取词汇进行发币是社区行为和币安无关。但我们不能因为有人会来找角度就不发推。…
— Yi He (@heyibinance) December 6, 2025
He Yi’s statement underscores the importance of careful due diligence for both beginners and seasoned investors. The decentralized nature of crypto allows communities to act quickly, but it also means that not all projects are legitimate or connected to major exchanges. Binance’s approach balances transparency in corporate communication with a clear boundary for employee involvement.
More About Binance
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— Binance (@binance) December 6, 2025
Staking allows cryptocurrency holders to lock their assets on the platform to support network operations, such as validating transactions, while earning passive income. This feature gives both beginners and experienced investors a simple way to grow their holdings over time while contributing to the security and functionality of blockchain networks.
Disclaimer
The information provided by Altcoin Buzz is not financial advice. It is intended solely for educational, entertainment, and informational purposes. Any opinions or strategies shared are those of the writer/reviewers, and their risk tolerance may differ from yours. We are not liable for any losses you may incur from investments related to the information given. Bitcoin and other cryptocurrencies are high-risk assets; therefore, conduct thorough due diligence. Copyright Altcoin Buzz Pte Ltd.
The post Binance Co-CEO Clarifies Employee Limits on Token Projects appeared first on Altcoin Buzz.
This articles is written by : Nermeen Nabil Khear Abdelmalak
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