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June 11, 2026

‘Wait… what?’ — Lionel Messi’s new ChatGPT World Cup partnership feels like marketing written by AI for people who don’t watch soccer | usagoldmines.com

OpenAI’s first major football marketing campaign stars Lionel Messi, but it feels more like a corporate AI pitch than a celebration of the world’s most popular sport. ​ 

This articles is written by : Nermeen Nabil Khear Abdelmalak

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