Here’s an interesting fact about Firehouse Subs: the company’s President is named Mike Hancock. What? You don’t think that’s especially noteworthy? Hold on. Here’s another interesting fact: Firehouse Subs just debuted a “new and improved” Steak & Cheese Melt to its menu nationwide. Still not that intrigued? Here comes the payoff. An even more interesting fact: next week the restaurant chain is giving away a free Steak & Cheese Melt to every Mike/Michael/Mikey/Miguel/Michelle/Michele/Michaela in America.
And the most interesting fact of them all: I, Mikey Walsh, am known by four of those names.
Firehouse Subs has announced that on Wednesday, May 6, any customer with a name in the “Mike family” can stop by for a free, no-strings-attached medium Steak & Cheese Melt at participating U.S. locations.
The chain is calling it the “best steak sub” they’ve ever made. The protein-packed submarine sandwich (42 grams in a mediu) features flame-seared USDA Choice prime rib, provolone, brown sugar caramelized onions, and red and green bell peppers on a top-cut roll.
The Firehouse Subs giveaway’s official press release cites no specific reason for why it’s singling out Mikes for free subs rather than say the Chrises or Daniels of America. It does, however, include a statement from Mike Hancock. “We’re proud of this sub – the prime rib, the caramelized onions, the top-cut roll,” said Mike. “Once people try it, we think it earns its place among the best steak subs out there. Sharing it with every Mike in America felt like a great way to kick things off.”
The company also shared this video which shows it’s very much in on the joke.
I like the way you think, Mike. I also like that some people call me Michael, some call me Mike, some call me Mikey, and my friend Joe calls me Miguel. (Great foresight 22 years ago, Joey Joe Joe!)
Do I, as a valued member of the Mike community plan to take advantage of this free Firehouse Subs offer? Let’s just say if anyone wants to call me by yet another “Mike” variation before May 6 I strongly encourage that.
The post Every ‘Mike’ in America Can Get a Free Steak & Cheese Melt From Firehouse Subs appeared first on Nerdist.
This articles is written by : Nermeen Nabil Khear Abdelmalak
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